Can a restaurant POS system integrate with online ordering?

Jun 19, 2024 | 4 min read

Understanding Restaurant POS Systems

A restaurant POS is a fully comprehensive technological solution that seeks to lighten a restaurant's operations by processing transactions and improving the service of customers. It includes hardware and software components, jointly working in a manner designed to efficiently administer the sale of goods and services within an environment such as a restaurant.

The hardware part of the point-of-sale system usually features a terminal (a desktop computer, tablet, or smartphone) and a few peripherals. They may include but are not limited to monitors or displays, barcode scanners, card readers, receipt printers, and cash registers. They order processing and payments concurrently to ensure the smooth completion of every transaction.

The POS software is that part of a device that records all details of products, tracks the level of inventory, and provides order feedback. It provides facilities for checkout and payment processing with inventory management, reporting and analytics, employee management, customer relationship management, handling of multi-channel sales, and so on. Software can be either server-based, cloud-based, or hybrid—some may use both kinds together. Mobile POS systems conduct sales using devices such as tablets or smartphones.

The Role of Online Ordering in the Restaurant Industry

Online ordering in the industry has evolved to represent a large percentage of food service orders. More precisely, it is powered by the platforms that collect customer orders via the internet and convey them to the restaurants while simultaneously delivering such orders to customers. These platforms enlarge restaurant market reach but can also take a percentage of revenues.

It is in emerging economies like Vietnam that online menus have had the most profound effect. Visual appeal and informativeness seem to impact online ordering. Another significant factor affecting purchase intention is the convenience of ordering food online.

Benefits of Integrating a POS System with Online Ordering

Integration with a restaurant POS that has online ordering capabilities has the following rewards: a secure and flexible payment platform, operations management, streamlining of hardware and payment processes, addressing alternative dining demand, and digital inventory management.

This is a safe and flexible payment platform that accepts all kinds of payment methods preferably used by customers, from no-contact to the acceptance of credit and debit cards and digital wallets, and the ability to collect valuable data that will drive critical operational decisions. Modern POS systems work with payment innovation, less intrusive, and more mobile hardware solutions.

Specific POS Systems for Integration with Online Ordering

Some POS systems are great at integrating with online ordering platforms. As of December 2022, leaders include Square POS, Shopify POS, Toast POS, Lightspeed, and Clover.

Some of the online ordering systems that integrate well with businesses using Brink POS are Menuu, Flipdish, Lunchbox Technologies, EZ-Chow, Olo, SpeedETab, Zuppler, Open Dining by Paytronix Systems, and EatApp. Each of these ranges from being cloud-native platforms to all-in-one POS and restaurant management systems, each having its unique features and pricing structures. The choice for a POS to use in integration with online ordering will primarily lie based on factors such as the industry, budget, and required features.

References

Next Generation Restaurant POS from Otter

The next generation of POS is here. Otter consolidates everything you need to run your business into one system. Manage all your apps, orders, analytics, and marketing with ease.

  • Increase your revenue by reaching more channels
  • One mission control center for your restaurant
  • Reduce your expenses through self-serve options

Learn more about Otter POS

Jun 19, 2024 | 4 min read

About Otter

Otter helps your restaurant business grow. Here a few of our key results:
  • Increase revenue up to 10% with Marketing*
  • Reduce storefront downtime by up to 50% with Live Alerts*
  • Increase sales up to 50% with Digital Dine-In's QR code ordering*
  • Reduce missed orders to less than 1% with Order Manager's Auto-Accept feature*
  • Supercharge your food business with our all-in-one restaurant POS system*
* Results based on typical Otter customer performance

DISCLAIMER: This information is provided for general informational purposes only and the content does not constitute an endorsement. Otter does not warrant the accuracy or completeness of any information, text, images/graphics, links, or other content contained within the content. We recommend that you consult with financial, legal, and business professionals for advice specific to your situation.

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