What is a Rotisserie?

Feb 28, 2024 | 7 min read

A Rotisserie Restaurant is a dining establishment that specializes in preparing and serving spit-roasted meat. The term “rotisserie” is of French origin, first appearing in Paris shops around 1450. The cooking technique involves skewering meat on a spit, a long, solid rod used to hold food while it is being cooked over a fire or roasted in an oven. This method is typically used for cooking large joints of meat or entire animals, such as pigs or turkeys. The rotation cooks the meat evenly in its own juices and allows easy access for continuous basting.

In some rotisserie restaurants, a vertical rotisserie may be used, where the heat is applied directly from the side or convected up from below. This style is commonly used for dishes like döner kebab from Turkey, gyros from Greece, shawarma from the Middle East and the Arab world, and taco al pastor from Mexico. One of the most popular dishes in these restaurants is rotisserie chicken, a chicken dish cooked on a rotisserie using direct heat. The chicken is placed next to the heat source, and electric or gas-powered heating elements may be used, often with adjustable infrared heat. These types of rotisseries have proven quite functional for cooking rotisserie-style chicken.

Origin and history of the rotisserie

The concept of the rotisserie restaurant can be traced back to the 1950s in Peru, where it was developed by Swiss immigrants Roger Schuler and Franz Ulrich. Initially, rotisserie chicken, or “pollo a la brasa”, was a delicacy served only in high-end restaurants. The original recipe was simple, consisting of a chicken cooked on a spit over charcoal and seasoned only with salt. Over time, the dish evolved with the addition of spices and became widely available.

In 1991, the rotisserie restaurant concept was introduced to the United States by country musician Kenny Rogers and former KFC CEO John Y. Brown Jr. The first Kenny Rogers Roasters restaurant was opened in Coral Springs, Florida, featuring wood-fired rotisserie chicken on its menu. After closing all of its U.S. operations and a series of ownership changes, Kenny Rogers Roasters now operates mainly in Asia as part of the Malaysian conglomerate Berjaya Corporation Berhad.

Unique characteristics of rotisseries

Size

Rotisserie restaurants often require a larger kitchen space to accommodate the rotisserie equipment. This could potentially reduce the dining area size. These restaurants are typically medium-sized, designed to serve a moderate number of customers at a time, and often have an open kitchen layout to showcase the roasting process.

Atmosphere

Rotisserie restaurants are characterized by their warm, rustic, and casual atmosphere, often featuring open kitchens where guests can see the rotisserie ovens and the cooking process. The ambiance is typically cozy and inviting, with a focus on comfort and simplicity. The decor often reflects a traditional or country-style aesthetic, with elements such as wood, brick, and vintage accessories.

Menu

Rotisserie restaurants specialize in roasting or barbecuing meat, particularly chicken, on a spit or rotisserie. The menu in these restaurants primarily revolves around these rotisserie-cooked items, often served with simple sides like roasted vegetables, potatoes, or salads. The cooking method imparts a unique flavor and tenderness to the meat, which is a key selling point for these establishments.

Service

The main difference in service between rotisserie restaurants and other types of restaurants lies in the food preparation and presentation. In a rotisserie restaurant, the cooking process is often visible to customers, creating a unique dining experience. The meat is typically slow-cooked and constantly rotating to ensure even cooking and a juicy, flavorful result.

Alcohol

The primary difference in alcohol serving between a rotisserie restaurant and other restaurant types lies in the pairing of beverages with the food. Rotisserie restaurants specialize in roasted meats, which are often paired with specific types of alcohol to enhance the dining experience. The most common alcoholic beverages served in these establishments are robust red wines, craft beers, and whiskies, which complement the rich, smoky flavors of the rotisserie-cooked meats.

What items are typically on a rotisserie’s menu?

Appetizers

Rotisserie restaurants often start their menus with appetizers like Rotisserie Chicken Wings ($8.00 ~ $20.00), Chicken Quesadillas ($7.50 ~ $14.95), Spinach and Artichoke Dip ($8.00 ~ $17.79), Mozzarella Sticks ($5.99 ~ $14.17), and Bruschetta ($7.88 ~ $25.79).

Soups

The soup section typically includes Chicken Noodle Soup ($4.00 ~ $19.99), Tomato Basil Soup ($5.00 ~ $12.56), French Onion Soup ($5.00 ~ $11.99), and Minestrone Soup ($5.59 ~ $10.53).

Salads

Salads are a staple in these restaurants, with options like Caesar Salad ($6.43 ~ $16.15), Greek Salad ($7.38 ~ $17.70), Cobb Salad ($9.86 ~ $18.66), and Chicken Salad ($6.72 ~ $17.64).

Main Courses

The main courses are the stars of the show, featuring Rotisserie Chicken ($7.99 ~ $27.87), BBQ Ribs ($9.95 ~ $29.69), Roast Beef ($5.29 ~ $16.81), Grilled Salmon ($16.13 ~ $28.79), and Vegetable Stir Fry ($9.85 ~ $23.40).

Sides

Sides like Mashed Potatoes ($2.96 ~ $10.60), Steamed Vegetables ($3.26 ~ $11.00), French Fries ($2.99 ~ $7.99), Coleslaw ($2.70 ~ $6.99), and Macaroni and Cheese ($2.99 ~ $15.25) complement the main dishes.

Desserts

Desserts include Apple Pie ($1.79 ~ $13.00), Chocolate Cake ($4.99 ~ $12.95), Cheesecake ($4.79 ~ $14.00), Ice Cream ($3.00 ~ $9.40), and Fruit Salad ($4.50 ~ $14.20).

Beverages

The beverage list includes Soft Drinks ($2.00 ~ $4.25), Coffee ($1.99 ~ $5.93), Tea ($1.95 ~ $4.73), Beer ($3.09 ~ $21.03), and Wine ($5.00 ~ $30.00).

Are rotisseries popular for breakfast, lunch, and dinner?

Rotisserie restaurants are typically more popular for lunch and dinner rather than breakfast. This is primarily due to the nature of the food they serve. Rotisserie, which involves slow-roasting meat on a spit, is a cooking method often used for larger cuts of meat like chicken, turkey, or beef, which are traditionally consumed during lunch or dinner. These meats are usually served with hearty sides like roasted vegetables, potatoes, or rice, making for a substantial meal that's more suited to later in the day.

Are rotisseries popular for food delivery?

Yes, rotisserie restaurants are popular for food delivery. The demand for rotisserie chicken and other rotisserie-cooked foods has seen a significant increase in recent years, especially for delivery. This is due to several factors. Firstly, rotisserie cooking is known for its ability to evenly cook the meat while keeping it juicy and flavorful, which is appealing to many customers. Secondly, rotisserie chicken is versatile and can be used in a variety of dishes, making it a popular choice for different types of meals. Thirdly, it is a healthier option compared to fried or breaded chicken, which is a big draw for health-conscious consumers. Lastly, the convenience of having a ready-to-eat, high-quality meal delivered to your door is a major selling point, especially in today's fast-paced society where time is often limited.

What are the most popular rotisserie chains?

When it comes to popular chains for rotisserie chicken, two names stand out in Canada – St-Hubert BBQ and Swiss Chalet. St-Hubert BBQ, a casual dining restaurant chain, is renowned for its rotisserie chicken. It has a strong presence in Quebec, Eastern Ontario, and New Brunswick. On the international front, “Kenny Rogers Roasters” is a notable name in the rotisserie restaurant industry. Established in 1991 by country musician Kenny Rogers and former KFC CEO John Y. Brown Jr., the chain initially offered wood-fired rotisserie chicken. Despite ceasing its U.S. operations, it continues to thrive in Asia under the Malaysian conglomerate Berjaya Corporation Berhad.

References

Feb 28, 2024 | 7 min read

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